'Find hidden gems in your city'.
Gem is a mobile app that helps you discover great places you never knew existed. Crowdsourced by the Gem community, the app collects suggestions and places that go under the radar. Gem isn't about high st. or mainstream, but more those great little places that spread by word of mouth.
We set about to create every visual aspect of the Gem platform; from the name and the brand marque to the app UX and design aesthetic.